Creed Fragrances. The House of Creed was founded in 1760 and it rapidly became a favourite of the aristocracy. Creed manufactures many of its own essences using the traditional infusion technique. Wherever appropriate Creed insists on using the highest quality natural essences. The components are weighed, mixed, macerated and filtered, all by hand, to create extraordinary fragrances which are shipped to only the finest department stores worldwide.